Services
Commercial services for African market access
ATA helps businesses progress trade missions, market entry, buyer and distributor engagement, matchmaking and structured commercial meetings across Africa.
Trade Missions
Curated multi-company programmes for market access and commercial meetings across Africa.
Outcome: Structured multi-company meeting programmes in target markets.
Market Access
Research, identify, verify, introduce, meet and follow up across African markets.
Outcome: A clear commercial route into a chosen African market.
Find Buyers
Buyer identification, qualification, introduction and meeting facilitation.
Outcome: Qualified buyer engagement — not list sales.
Find Distributors
Distributor search, channel assessment, verification and commercial introduction.
Outcome: Channel partner assessment and commercial introduction.
Business Matchmaking
Qualified commercial introductions with buyers, distributors, corporates and institutions.
Outcome: Curated B2B and B2G introductions with context.
Trade Intelligence
Opportunity validation and commercial context before market engagement.
Outcome: Clarity before commitment of outreach capacity.
Business Visits
Individual or company-specific meeting programmes around your travel dates.
Outcome: Company-specific meeting programmes around your travel dates.
Trade missions vs business visits
A trade mission is a curated multi-company commercial programme with shared market focus and structured meetings. A business visit is typically a bespoke, company-specific meeting programme built around your travel dates and priorities.