Services
Meeting facilitation and commercial access across Africa
ATA’s capabilities exist to support meeting execution: identifying the right organisations, approaching decision-makers, and coordinating commercially relevant meetings for entrepreneurs and organisations across African markets.
Trade Missions
Group trade missions built around relevant commercial meetings across Africa.
Outcome: Structured multi-company meeting programmes in target markets.
Market Access
Research, identify, verify, introduce, meet and follow up across African markets.
Outcome: A clear commercial route into a chosen African market.
Find Buyers
Buyer identification, qualification, introduction and meeting facilitation.
Outcome: Qualified buyer engagement — not list sales.
Find Distributors
Distributor search, channel assessment, verification and commercial introduction.
Outcome: Channel partner assessment and commercial introduction.
Meeting Facilitation
Facilitated commercial meetings with relevant decision-makers across African markets.
Outcome: Facilitated meetings with relevant decision-makers.
Trade Intelligence
Opportunity validation that sharpens meeting briefs before outreach.
Outcome: Clarity before commitment of outreach capacity.
Business Visits
Individual or company-specific meeting programmes around your travel dates.
Outcome: Company-specific meeting programmes around your travel dates.
Trade missions vs business visits
A trade mission is a curated multi-company commercial programme with shared market focus and structured meetings. A business visit is typically a bespoke, company-specific meeting programme built around your travel dates and priorities.
Priority markets
How mandates are scoped
Every Africa Trade Agency mandate is scoped around the client's objectives, target market and required level of execution — including stakeholder seniority, number of target organisations, research intensity, market complexity, travel or trade mission requirements, and delivery scope. Speak to our team to discuss your requirements and receive a tailored proposal.